A 4 Week Branding and Marketing Course
ARE YOU ON THE PATH?
Have you heard the call to help people? You’re on the path to heal your community with your gifts, but when it comes to getting the word out- you freeze and panic? Do you feel tremendously lit up by what you do, but are unsure how to market yourself? Do you ever catch yourself saying there are other people out there who do this too- who am I to take up space?
AND ABOVE ALL, WATCH WITH GLITTERING EYES THE WHOLE WORLD AROUND YOU BECAUSE THE GREATEST SECRETS ARE ALWAYS HIDDEN IN THE MOST UNLIKELY PLACES. THOSE WHO DON'T BELIEVE IN MAGIC WILL NEVER FIND IT.
DOES SHAMELESS SELF-PROMOTION MAKE YOUR SKIN CRAWL?
Do you want to be authentic in the way your market your offering? Do you avoid posting about your business because your marketing strategy up to this point has been shooting from the hip on social media? Do you attempt to sit down and create a marketing strategy, but don't know where to start so you anxiously de-clutter your house, fold laundry, and forget what you set out to do 3 hours earlier? Are you addicted to the anxiety that thinking about marketing yourself brings in lieu of action?
CONTENT MARKETING IS REALLY LIKE A FRIST DATE. IF YOU ALL YOU DO IS TALK ABOUT YOURSELF, THERE WON'T BE A SECOND DATE.
MARKETING DOESN'T HAVE TO BE ICKY
The reality is- marketing can be so gross and salesy that it becomes a major turn-off. It can live in that shameless world of ego. Have you ever seen someone or a business promote themselves in a way that says "Look at me- I’m so incredible. Aren’t you jealous of what I have? Do you feel ashamed of what you don’t have when you see that I have it?"
THE MARKET FOR SOMETHING TO BELIEVE IN IS INFINITE.
ARTICULATE YOUR TAPESTRY OF EXPERIENCES
Marketing, when done right, creates a community. It brings us together on the journey of coming alive, finding our gifts, and caring for ourselves. Marketing your creation is your opportunity to tell the story of your soul.
It’s an opportunity to connect with others as you share the difficulties you’ve encountered in your life along your journey that you can now share with others. It’s your chance to inspire hope, to communicate to your tribe that they’re not alone in their struggles.
Your marketing should feel like the oxygen your clients have been seeking their entire lives.
YOUR STORY DESERVES TO BE HEARD
It’s no longer about what you do.
It’s about WHY you do it.
This is your journey to find & articulate your WHY.
LEARN HOW TO FIND, WRITE, AND SHARE YOUR SOUL'S STORY.
HE WHO KNOWS OTHER IS WISE, HE WHO KNOWS HIMSELF IS ENLIGHTENED.
YOU BELONG HERE IF...
...you've ignited that flame within yourself.
Are you ready to light the way for others, fully knowing that your flaws will be exposed along the way? If so, you are ready to proceed.
It is precisely because of those shadows that you will learn exactly how the hand of creation has forged you to be here, now. You are uniquely prepared to use your strengths to teach others- BECAUSE OF your shadows.
TAKE CAUTION: Once you've turned the light on, if you fail to use your torch to light the way for others, you run the risk of burning your house down with all the fear and insanity that comes from hiding the fire.
That was one life lesson that was terribly painful to learn the hard way, but alas one of the many reasons I am the woman that I am here, now, and showing up in this way for you. Cest la vie.
ASK FOR WHAT YOU WANT, AND BE PREPARED TO GET IT.
ARE YOU A STRONG SWIMMER?
I so appreciate you reading all of this, I know you're time is precious. I just had to make sure you had the time to sense if this was a hell yes, or a hell no for you.
YOUR BRAND IS YOUR REPUTATIONS. IT'S NOT AN AD SLOGAN. YOUR CHARACTER INFORMS YOUR BRAND
WHAT YOU'LL RECIEVE
This is a 4-week program. It is sacred and intimate. I believe all transformation is comprised of 4 components: motivation, accountability, support, and knowledge.
OVER THE FOUR WEEK COURSE YOU WILL:
1. Uncover all sorts of Golden Nuggets, revealing the truth of who you are.
2. Realize your weaknesses ARE your strengths.
3. Really know who your ideal client is.
4. Learn how to talk to your ideal clients with precision. They will read your copy believing you wrote it just for them. If it's not a hell yes, it's a hell no.
5. Learn how to shine the spotlight on your client instead of yourself.
6. Learn from what your competitors & aspirations are doing- both right & wrong.
7. Learn to create a unique brand experience that oozes authenticity.
8. Learn what business you're actually in and how to articulate that.
9. Learn how to create cohesive content that transcends the glass rectangle World.
10. Learn how to communicate exactly what your ideal client needs to hear within 3 seconds- especially when it's your website doing the talking.
11. Create a marketing strategy.
12. Create a marketing calendar.
13. Learn how to craft copy that will feel like oxygen to your client's lungs instead of shameless self-promotion.
14. Get your life back as you learn to use an online tool to create weeks of social content in one sitting.
15. Learn what a branding kit is and how to create one.
16. Walk away with content that oozes your brand's voice including: a dialed about page, a brand story, home page content, and visual content.
BIG WORK is an amazing container to do exactly what the name implies. This program is MORE than branding and marketing, but about authentic messaging speaking from the heart and soul of your work. Yes, you may be able to learn methods to branding elsewhere, but Carrie helps those she works with to fully embody their message.
She also draws together the most amazing creatives, which is the real hidden BONUS. All her groups turn into a delightful mastermind. Being in the spotlight and having so many brilliant people listening, seeing, and tapping into your message to help you craft just the right words and visualize the perfect images to represent your brand is priceless.
Leah Ronnow |
Wow, can I just pause to let you know that my crown chakra and womb are zinging on overdrive right now with giddiness? I'm so excited to facilitate and curate this group of powerhouses. It excites me to think of how helpful this will be to build up my community, which in turn empowers you to create community. As we’re all painfully aware, the Western world is sick, and I blame a lack of community. We get to change that. One lit up energy ball at a time.
YOUR BRAND IS YOUR REPUTATION. IT INFORMS HOW YOU SHOW UP IN THE WORLD, WHO YOU WORK WITH, HOW YOU WORK, WHY YOU WORK, HOW TRUSTWORTHY YOU ARE, AND WHO BELONGS IN YOUR TRIBE.
YOU ARE NOT ALONE
Just like you, we all crave community. You deserve to be seen and heard among peers that you admire and look up to. We are creating a community here. This is not a group program where we just produce live videos and share content. Your active participation is baked into this program. The most important aspect of any successful transformation is accountability.
THE COST OF A THING IS THE AMOUNT OF WHAT I CALL LIFE WHICH IS REQUIRED TO BE EXCHANGED FOR IT, IMMEDIATELY IN THE LONG RUN.
WHAT'S THE COST?
As I was looking back at everything you’ll be learning, I went to attach a value to each piece, but wow, many of these things are just priceless. I invite you to ask yourself what each of these points are worth to you, then add it up.
Knowing what makes you special- priceless
Knowing who your ideal client is and how to speak to them- $?
Learning to write in a way that takes the spotlight off of you and shines it on your client- $?
Learning to create cohesive content across platforms - $?
Learning to create an authentic and soulful brand experience- $?
Taking your life back from the content monster. Learn to build out 2 weeks of content in one sitting. - No way that one’s not priceless
Learning from your competitor's mistakes and triumphs - $?
Learning from your peer’s mistakes and triumphs - $?
Learning how to create a branding kit - $?
Gathering in circle weekly with peers to learn, offer insight and find clarity -$?
I really don’t know what to say here… I suppose it all depends on the value you believe you can create for yourself and the World with this knowledge. I would hope you would feel confident enough in your skills that you believe you can at least make a comfortable 6 figure income from your gifts. And I would hope that if you’ve gotten this far you would feel that these tools will be the catalyst to creating that.
If all of this spoke to you and you’re feeling a little giddy and a little scared, you know exactly what you need to do.